Whirlpool WRF560SMYH User Manual Page 11

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FreshFlow
produce preserver
Extend the freshness of produce by up to four days
with a lter that absorbs excess ethylene gas. For
optimal results, use two pouches in the holder along
the crisper drawer wall.
FreshFlow
air filter
Found in the interior air tower, this carbon-based
active lter circulates air to reduce common food
odors, from items like onions, garlic, sh and spoiling
foods. It utilizes chemical absorption when placed in
any refrigerator and is 15 times more eective than
baking soda at reducing odors.
PUR
®
filtration system
Water lters reduce contaminants from household water
for up to six months and oer a 40% prot margin.
*
Select models oer ltered water from an interior or
exterior dispenser.
Why sell water filters?
1. Your customers can save up to $600 a year with
a PUR
®
water filtration system
**
instead of buying
bottled water
2. Use a PUR
®
water filter and help prevent the disposal
of over 3,000 plastic bottles a year
**
3. 18 million consumers need to change their water filters
every six months for optimal performance
4. Replacement filters increase repeat business,
because 68% of consumers purchase them from
the same store where they bought their refrigerator
Accessories may be small, but they offer a profit margin of 40% to 60%.
*
Mix accessories into
every appliance purchase and you’ll not only create happy customers, you’ll also keep them
coming back to your store.
NOTE: Not all features are available on all models.
*Based on MSRP and an average of top-selling accessory prices. Dealer alone determines retail prices.
**Based on use of filtered water and average use of two 6-month, 200-gallon water filters versus purchasing the same amount of leading brand bottled water. †Based on commonly purchased produce. ††According to Whirlpool brand proprietary research.
Tips for using replacement filters
Push filter: FILTER 1
Models that take this filter have a push-filter
set up. Your customers can easily insert this
replacement filter by pushing the filter in
with the arrow facing upward and closing
the door.
Turn filters: FILTER 2 & FILTER 4
Models that take this filter have a turn-filter set up. Your customers
can easily install this replacement filter by inserting it into the
housing, and turning it clockwise to snap into place.
The ethylene eect
See for yourself how ethylene gas can aect produce. The FreshFlow
produce preserver helps keep these fruits and vegetables fresh. To nd
out more visit whirlpool.com/producepreserver
Food type
Sensitivity to
Ethylene Gas
††
Eect of
Ethylene Exposure
††
Iceberg lettuce High Russet spotting
Broccoli High Yellowing
Cantaloupe Moderate Mold
Did you know?
The packaging’s included timed
sensor reminds customers to replace
FreshFlow
air lters and FreshFlow
produce preservers every six months.
Sales that bring them back for more
Why does adding
on replacement
accessories matter?
1. Accessories increase the opportunity for
repeat business and foot traffic for years
after a purchase
2. Accessories offer a profit margin
of 40%-60%
*
3. By helping their appliances work great,
accessories create happy customers
4. With 80% of customers never replacing
their water filter,
accessories are an
opportunity to create new business
NOTE: Information on filter availability for individual models can be
found in specifications chart on page 21.
1918
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